Why one niche
Restoration is not like other home services. The customer is in an emergency, insurance often pays, demand follows the weather, and the phone is the whole sale. An agency that also markets dentists and lawyers treats those as edge cases. We treat them as the job.
Working in one niche also means every page template, review script and report we build has already been tested on restoration searches, not adapted from another trade.
When you can reach us
Strategy calls run in US business hours, Central and Eastern time. Between calls, email is the fastest way to reach us.
The work runs in the background. Your profile, pages and reports are updated while your crews are out on jobs.
How we work
- We start with the website. Every client gets the 7-day Website Sprint first, because the monthly work depends on it.
- We guarantee calls, not rankings. 10 or 20 tracked calls a month within 60 days, depending on the plan, or that month is free. See pricing.
- You own everything. The website, the domain, the Google Business Profile and the ad accounts are in your name.
- We report calls first. Every monthly report opens with tracked calls, answered calls and booked inspections.
- We follow Google’s rules. No fake reviews, no virtual offices, no doorway pages for towns you do not serve.
What the first month looks like
Week 1. A 30-minute kickoff call about your services, cities and how you work. The Website Sprint starts, and the site goes live by day 7 with call tracking.
Weeks 2 and 3. Your Google Business Profile is rebuilt, Bing Places and Apple Business Connect are set up, and your name, address and phone are cleaned up across the main directories. You get the review text to send after every job.
Week 4. The first grid scan is recorded as your baseline, call tracking numbers are confirmed, and we agree the priorities for the first full month of the plan.
Tools we use
We work in the same tools you can see: Google Business Profile, Google Search Console, Google Analytics 4, CallRail for call tracking and recordings, and a grid rank tracker for map rankings. You get access to all of them, and the accounts are in your name.
What we will not do
- Write fake reviews or offer incentives for reviews
- Stuff keywords into your business name
- Build profiles at virtual offices or addresses where you do not work
- Publish thin, copy-paste city pages
- Buy links from networks that break Google’s rules
- Count rankings as results when the phone is not ringing
Who we do not work with
Saying no early saves both of us money:
- Franchise locations that cannot change their own profile or website
- Companies with no after-hours answering. More calls to an unanswered phone is wasted spend
- Crews that are already booked out and cannot take more work
- Carpet cleaners who list water damage as a side service
- Anyone who wants SEO to hide a reputation problem
The people
RestorationFlow was founded by Bhupesh Rathore, an SEO strategist with more than seven years in search. He leads strategy and runs the first call with every new client.
Want to see if we are a fit? Book a free strategy call or email hello@restorationflow.agency.